How ReadySpaces Generates High-Converting Leads Through WareCRE

A flexible warehouse operator uses WareCRE to drive qualified demand across 10 metros with 55% higher conversion rates than traditional listing platforms.

Results at a Glance

About ReadySpaces

ReadySpaces operates 38 flexible warehouse facilities across North America, offering move-in ready industrial space from 300 to 50,000+ square feet. Their model serves SMBs, e-commerce operators, and logistics companies who need warehouse space without the friction of traditional commercial real estate—month-to-month terms, all-inclusive pricing, and minimal startup time.

As the co-warehousing market has grown, ReadySpaces needed a lead generation channel that could deliver qualified prospects across multiple metros while building their brand presence in the industrial real estate ecosystem.

The Challenge

Traditional CRE listing platforms like LoopNet and Crexi generate significant lead volume but come with limitations: high costs, leads that require extensive qualification, and no differentiation for the co-warehousing product type. ReadySpaces was paying premium rates for leads that often didn’t understand flexible warehouse offerings and took weeks to qualify.

They needed a channel that could reach prospects specifically searching for flexible, short-term warehouse solutions—not traditional industrial tenants looking for 5-year NNN leases.

The Solution

ReadySpaces began listing their portfolio on WareCRE, leveraging the platform’s focus on co-warehousing and flexible industrial space. Unlike generalist CRE marketplaces, WareCRE attracts users actively researching flexible warehouse options—creating natural alignment between audience intent and ReadySpaces’ offering.

The integration covered all 38 ReadySpaces locations across metros including New York, Miami, Seattle, Dallas, Denver, Houston, the San Francisco Bay Area, and Toronto.

Performance vs. Traditional Listing Platforms

From May 2025 through January 2026, WareCRE-sourced leads consistently outperformed leads from traditional CRE listing platforms (LoopNet, Crexi, CommercialEdge) across every key metric:

Lead Quality: Industry Distribution

WareCRE leads showed strong alignment with ReadySpaces’ target customer profile, with the majority coming from core verticals:

Warehousing & Commercial Storage – Operators expanding footprint or needing overflow capacity

eCommerce & Online Retail – Direct-to-consumer brands needing fulfillment space

Logistics & Distribution – 3PLs and last-mile delivery operations

Wholesale & Distribution – Regional distributors seeking flexible staging space

Why It Works

The performance delta comes down to audience intent. WareCRE users are actively researching flexible and co-warehousing options—they’ve already self-selected into the category. Traditional CRE platforms serve a broader industrial audience, many of whom are looking for conventional long-term leases and need education on the co-warehousing model before they can qualify.

This intent alignment means ReadySpaces’ sales team spends less time qualifying and educating, and more time closing deals with prospects who already understand the value proposition.

Bottom Line

By listing on WareCRE, ReadySpaces tapped into a channel that delivers higher-quality leads with better economics than traditional CRE listing platforms. The 55% higher conversion rate and 6x faster qualification time translate directly to lower customer acquisition costs and more efficient use of sales resources.

As the co-warehousing market continues to expand, WareCRE provides ReadySpaces with a scalable lead generation channel built specifically for their product category.